Guides
Everything we know
about product video.
Three playbooks on product video — what it costs and how to make one, how to get it watched, and how the big software companies make theirs — plus the Frame24 guides for doing each job here.
The product video playbook
How do I make my product look good without spending a fortune?
Read the playbookThe distribution playbook
I have a video — how do I get customers from it?
Read the playbookHow the big software companies make their videos
How do Linear, Stripe and Figma make theirs — and can I?
Read the playbookDoing it in Frame24
Get your real product UI into the film
A public URL cannot see past your login. Here is how to capture the three or four real screens that actually carry the argument.
Make a brand film from nothing but an idea
No brief, no script, no storyboard. Describe what the film is about in a sentence and Frame24 builds around it.
Set your Brand Kit up so every film matches
Five colours, two typefaces, two logo versions. Get those right once and every film after the first one starts on-brand by default.
Get one film onto every platform it needs to reach
Frame24 designs a scene for the format it is given rather than cropping a wide shot down. That means a second format is a second film — a fast one, because your brand and screens are already saved.
Turn a deck, PRD or proposal into a video
Drop the document into the same field that reads your website. Frame24 extracts what it argues, not what order the slides are in.
Edit a film by saying what to fix
There is no timeline and no keyframes. Click a scene, say what should change, and the editor checks its own work before handing it back.
Announce a feature in a day
One change, one film, one day. The whole job is capturing the new screens, a short film about the change, and a vertical cut for the places people will actually see it.
A launch in a week: the brand film and the demo
A launch page needs a film that says what this is, and a film that shows it works. They are not the same film cut two ways — here is how to make both properly, from one project.
Make a product video with your coding agent
One command, one sign-in, and the agent that already knows your product does the research, captures the screens and directs the film with you.
Connect Frame24 to ChatGPT, Claude or Gemini
Two minutes, one web address, one sign-in — then ask your assistant for a product film the way you would ask a colleague.
Connect Frame24 to Claude
In any chat: + → Connectors → Add connector → Add custom connector, paste one address, sign in. About two minutes, on every Claude plan.
Connect Frame24 to ChatGPT
Turn on Developer mode, create a Frame24 app with one address, sign in. About three minutes on ChatGPT Plus, Pro, Business, Enterprise or Education.
Connect Frame24 to Gemini
Settings → Connected Apps → Add a custom app, paste one address, sign in. About two minutes with a personal Google account in the US.
Stop reading. Start rendering.
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